Stakeholder Engagement and Awareness


Project scope
Categories
Communications Advertising Market expansion Community engagement NetworkingSkills
writing connection-oriented communication data management partner development verbal communication skills stakeholder engagement brand awareness market research time management prioritizationRonald McDonald House Charities Saskatchewan (RMHC-SK) aims to enhance awareness of its mission to increase occupancy rates. The project focuses on implementing actionable tasks from the organization's occupancy strategy. Students will engage in activities to boost awareness among healthcare providers and build partnerships with regional communities, local businesses, schools, Indigenous communities, and third-party vendors. Key tasks include writing and sending email and letter communications, making follow-up phone calls, and managing the stakeholder database. Students will be provided with a list of existing stakeholders and will also research new organizations and communities to connect with. This project offers an opportunity for students to apply communication and organizational skills in a real-world context, contributing to a meaningful cause.
Students will deliver a comprehensive stakeholder engagement report, detailing communications sent and responses received. They will update and expand the RMHC-SK stakeholder database with new contacts. Additionally, students will provide a summary of potential new partnerships and recommendations for future engagement strategies. These deliverables will support RMHC-SK's mission to increase occupancy and strengthen community ties.
Sharing knowledge in specific technical skills, techniques, methodologies required for the project.
Direct involvement in project tasks, offering guidance, and demonstrating techniques.
Providing access to necessary tools, software, and resources required for project completion.
Scheduled check-ins to discuss progress, address challenges, and provide feedback.
Supported causes
The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.
About the company
RMHC - SK is a charity organization that supports families who need to travel over 40km for the medical care of their child or children. We provide a 34 room House for accommodation for a minimal fee of $10 a night to support their stay while their child is receiving treatment. We also have a family room in the Victoria Hospital in Prince Albert that supports families there.
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